SEO & Social

SEO & Social explores how search engine optimization and social media strategies work together to boost your visibility, reach and results. From Google rankings to TikTok trends, this category helps small businesses stay discoverable and relevant - wherever your audience is searching.

Embracing Local SEO: How to Make Your Small Business Stand Out in Local Searches

If you're a small business owner, optimizing your local search presence can be one of the most cost-effective ways to drive foot traffic, boost online visibility, and grow your customer base.

Glenn Hills Marketing

May 23 min read

Leveraging Live Shopping Experiences on Social Media: How Small Businesses Can Turn Viewers Into Customers in Real Time

What started as a trend in Asia is now a fast-growing tactic in the U.S. that small businesses can't afford to ignore. Live commerce creates authentic, interactive customer experiences that convert. Think QVC - but DIY, and on TikTok or Instagram.

Glenn Hills Marketing

Apr 212 min read

The Rise of Social Search: Why SEO Now Goes Beyond Google

When you think of SEO, Google is probably the first (and maybe only) platform that comes to mind. But search behavior is changing - and fast. Welcome to the era of social search - and it's changing how small businesses need to think about visibility and discoverability.

Glenn Hills Marketing

Apr 143 min read